How To Properly Hand Out ‘Global Car Sales Crowns:’ Don’t

Tis the season when “global sales crowns” are passed-out to automakers. The OEMs usually suffer the coronation without comment. Officially, they don’t care about the ranking. Or so they claim. Hence, you won’t hear them complain when the crowns are passed out to the wrong automaker, as it happened in the past. To avoid repeated offenses, here a short primer on car counting. This year, two carmakers, Toyota and Volkswagen, are in extremely tight contention, and with an impending photo-finish, exacting work has become more important than ever.

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