U.S. Light Vehicle Sales March 2014

Mar 2014 Mar 2013 %Chng. 2014 CYTD 2013 CYTD %Chng.
General Motors 256,047 245,950 4.1% 649,637 664,963 -2.3%
Total Cars 105,065 96,651 8.7% 265,438 256,807 3.4%
Total Light Trucks 150,982 149,299 1.1% 384,199 408,156 -5.9%
Ford Motor Co 243,417 235,643 3.3% 580,260 596,816 -2.8%
Total Cars 86,791 84,611 2.6% 196,493 211,436 -7.1%
Total Light Trucks 156,626 151,032 3.7% 383,767 385,380 -0.4%
Chrysler LLC 193,915 171,606 13.0% 475,964 428,352 11.1%
Total Cars 48,292 62,137 -22.3% 128,876 158,230 -18.6%
Total Light Trucks 145,623 109,469 33.0% 347,088 270,122 28.5%
memo: Fiat 4,738 3,807 24.5% 11,425 9,612 18.9%
Tesla Motors (Est.) 1,600 1,552 3.1% 4,700 4,656 0.9%
Toyota Motor Sales 215,348 205,342 4.9% 520,997 529,444 -1.6%
Total Cars 120,275 120,015 0.2% 285,454 310,214 -8.0%
Total Light Truck 95,073 85,327 11.4% 235,543 219,230 7.4%
American Honda 133,318 136,038 -2.0% 325,354 337,651 -3.6%
Total Cars 71,817 76,651 -6.3% 175,827 191,537 -8.2%
Total Light Trucks 61,501 59,387 3.6% 149,527 146,114 2.3%
Nissan N.A. 149,136 137,726 8.3% 354,966 318,281 11.5%
Total Cars 94,867 87,682 8.2% 220,010 203,974 7.9%
Total Light Trucks 54,269 50,044 8.4% 134,956 114,307 18.1%
Volkswagen Group 51,302 51,226 0.1% 123,345 133,084 -7.3%
Audi 14,246 13,253 7.5% 35,228 34,186 3.0%
Volkswagen 36,717 37,704 -2.6% 87,323 98,178 -11.1%
Bentley 280 206 35.9% 650 574 13.2%
Lamborghini 59 63 -6.3% 144 146 -1.4%
Mitsubishi Motors 8,996 5,286 70.2% 19,840 15,996 24.0%
Total Cars 4,266 1,913 123.0% 8,777 7,583 15.7%
Total Light Trucks 4,730 3,373 40.2% 11,063 8,413 31.5%
Mazda Motor 34,903 32,028 9.0% 78,057 78,283 -0.3%
Total Cars 19,219 18,105 6.2% 41,967 44,815 -6.4%
Total Light Trucks 15,684 13,923 12.6% 36,090 33,468 7.8%
Hyundai Motor 67,005 68,306 -1.9% 160,013 164,330 -2.6%
Total Cars 52,652 57,078 -7.8% 124,456 133,738 -6.9%
Total Light Trucks 14,353 11,228 27.8% 35,557 30,592 16.2%
BMW N.A. 35,839 33,165 8.1% 81,228 79,021 2.8%
BMW 32,107 27,078 18.6% 72,377 64,902 11.5%
Mini 3,655 6,071 -39.8% 8,657 14,055 -38.4%
Rolls Royce 77 16 381.3% 194 64 203.1%
Daimler AG 30,091 27,107 11.0% 79,475 75,225 5.6%
Mercedes-Benz 29,316 26,178 12.0% 77,238 73,027 5.8%
Maybach 0 0 NA 0 5 -100.0%
Smart 775 929 -16.6% 2,237 2,193 2.0%
Volvo Cars 5,915 5,365 10.3% 13,698 15,107 -9.3%
Total Cars 3,345 2,603 28.5% 7,633 7,584 0.6%
Total Light Trucks 2,570 2,762 -7.0% 6,065 7,523 -19.4%
Saab Cars N.A. 0 0 NA 0 0 NA
Total Cars 0 0 NA 0 0 NA
Total Light Trucks 0 0 NA 0 0 NA
Subaru of America 44,479 36,701 21.2% 112,388 92,527 21.5%
Total Cars 23,909 22,812 4.8% 59,770 60,169 -0.7%
Total Light Trucks 20,570 13,889 48.1% 52,618 32,358 62.6%
Kia Motors 54,777 49,125 11.5% 133,006 126,932 4.8%
Total Cars 41,894 36,386 15.1% 99,634 92,986 7.1%
Total Light Trucks 12,883 12,739 1.1% 33,372 33,946 -1.7%
American Suzuki 0 2,697 -100.0% 0 5,949 -100.0%
Total Cars 0 870 -100.0% 0 1,602 -100.0%
Total Light Trucks 0 1,827 -100.0% 0 4,347 -100.0%
JLR 6,215 5,722 8.6% 17,794 16,004 11.2%
Jaguar 1,816 1,408 29.0% 4,715 3,585 31.5%
Land Rover 4,399 4,314 2.0% 13,079 12,419 5.3%
Porsche Cars 3,808 3,487 9.2% 10,136 9,650 5.0%
Total Cars 1,946 1,979 -1.7% 5,856 5,469 7.1%
Total Light Trucks 1,862 1,508 23.5% 4,280 4,181 2.4%
Ferrari of N.A. 214 208 2.9% 517 498 3.8%
Maserati of N.A. 963 218 341.7% 2,367 549 331.1%
PASSENGER CARS 763,170 755,254 1.0% 1,836,885 1,905,953 -3.6%
LIGHT TRUCKS 774,118 699,244 10.7% 1,906,857 1,787,365 6.7%
TOTAL LV SALES 1,537,288 1,454,498 5.7% 3,743,742 3,693,318 1.4%
Imp. Brand Car Total 526,160 514,110 2.3% 1,252,803 1,284,436 -2.5%
Imp. Brand Light Trucks 320,887 289,444 10.9% 791,803 723,707 9.4%
Imp. Brand LV 847,047 803,554 5.4% 2,044,606 2,008,143 1.8%
Imp. Sourced Car Total 218,645 211,613 3.3% 524,330 531,805 -1.4%
Imp. Sourced Truck Total 101,707 99,345 2.4% 248,159 248,278 0.0%
Transplant Vehicles 523,626 489,030 7.1% 1,264,413 1,219,127 3.7%
GM & Ford Heavy Truck Tot 750 517 45.1% 2,498 1,667 49.9%
Percent change calculation based on numeric comparison, not adjusted for
selling days in period.
Revised: April 1, 2014   – Data provided by motorintelligence.com
Total U.S. Light Vehicle Retail Sales (SAAR, Mil. Units)
Observations from March 2013 – March 2014
*This analysis reflects the restated BEA seasonal factors as of August
2, 2013
Mar ’13 Apr ’13 May ’13 Jun ’13 Jul ’13 Aug ’13 Sep ’13 Oct ’13 Nov ’13 Dec ’13 Jan ’14 Feb ’14 Mar ’14
TOTAL SAAR 15.30 15.19 15.48 15.88 15.80 16.09 15.28 15.23 16.41 15.40 15.24 15.34 16.40
TOTAL CAR SAAR 7.58 7.44 7.60 7.88 7.94 8.03 7.72 7.63 8.14 7.73 7.30 7.34 7.75
TOTAL TRUCK SAAR 7.73 7.76 7.88 8.00 7.87 8.06 7.56 7.61 8.27 7.67 7.95 8.00 8.65
DOMESTIC CAR 5.42 5.32 5.36 5.62 5.63 5.64 5.35 5.40 5.66 5.25 5.12 5.19 5.48
DOMESTIC TRUCK 6.70 6.76 6.80 6.84 6.71 6.97 6.46 6.49 7.09 6.64 7.00 6.99 7.56
TOTAL DOMESTIC SAAR 12.12 12.08 12.16 12.46 12.34 12.60 11.81 11.88 12.75 11.89 12.12 12.18 13.04
IMPORT CAR 2.16 2.12 2.23 2.26 2.30 2.39 2.37 2.23 2.48 2.48 2.17 2.15 2.27
IMPORT TRUCK 1.03 1.00 1.09 1.16 1.16 1.09 1.10 1.12 1.19 1.03 0.95 1.01 1.09
TOTAL IMPORT SAAR 3.19 3.12 3.32 3.42 3.46 3.49 3.47 3.35 3.66 3.51 3.12 3.16 3.36