About Bertel Schmitt

After a 40 year hiatus, spent doing propaganda in the automotive industry around the world, Bertel returns as a journalist and to the roots of his initials. His wife is a late model Japanese Import.

Friday morning car news roundup, June 23, 2017

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The Race Is On For The New Mitsubishi Motors CEO

Osamu Masuko, President of Mitsubishi Motors today opened the race for who will succeed him in leading the company in the future. “We will change the traditional seniority system,” Masuko told a small group of reporters, assembled at the company’s Tokyo HQ today. Flanked by Mitsubishi Motors Chairman Carlos Ghosn, Masuko said that his company “decided to allow the CEO selection among all corporate officers, because it is better to select from a wider pool.”

Mitsubishi Motors became a member of the Renault-Nissan Alliance when Nissan achieved control of the company last year. Ghosn said today that retaining Masuko as the president was one of his conditions to buy a controlling interest in Mitsubishi Motors. Subsequently, key positions of Mitsubishi Motors were filled with former Nissan execs. Nissan veteran Trevor Mann was made COO, Nissan’s former R&D chief Mitsuhiko Yamashita joined Mitsubishi, Datsun chief Vincent Cobee followed as head of product. Masuko, aged 67, said that “the new president should be responsible for the total business from April on.” He did not specify which April.

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Thursday morning car news roundup, June 22, 2017

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Wednesday morning car news roundup, June 21, 2017

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Tuesday morning car news roundup, June 20, 2017

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Monday morning car news roundup, June 19, 2017

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The Road From High-Octane To High-Tech Is Dangerous. Father Of ‘Tesla-Beater’ Jaguar Says Why

At a recent conference in Taipei, covering the fringes of cars and high-tech, a bespectacled, white-shirted man climbed on stage, and announced that his car “is not a Tesla fighter. It is a Tesla beater.” Of course, my interest was piqued. I grabbed Dr. Wolfgang Ziebart, father of the upcoming Jaguar I-Pace electric car, and in a backroom of a place called “Woolloomooloo Out West,” I asked Ziebart “holes in the belly,” as he complained. Read everything about the beautiful I-Pace, about fab-less automakers, about why OEMs can’t wait for OTA, why they don’t dare to use it, and why horizontal is the new vertical.

Who is Ziebart? “I am not a petrol-head,” claimed Ziebart.”I am a technology head.” He is a bit of both. Remember the now classic BMW “e46” BMW Dreier? That was Ziebart’s baby. Ziebart was chief of BMW’s R&D, and later CEO of the German chip giant Infineon. Ziebart became Engineering Director of Jaguar Land Rover in summer of 2013, when Tesla had barely begun selling its Model S in earnest, and when most automakers looked on in a mixture of amusement and disdain. Only a few months later, the I-Pace was conceived, over Dover sole.

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Friday morning car news roundup, June 16, 2017

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