End of November will have three major auto shows, all pretty much at the same time. The Tokyo and Los Angeles shows take place from Nov 20/21 (media days) through Dec 1, while the show in China’s Guangzhou, the former Canton, runs from Nov 21 (media day) through Nov 28, creating scheduling nightmares for global automakers: What car to unveil where? And most of all: Where to send the CEO? Porsche has the unveiling part covered: It will show three new models, no – not one for each show. It’s more complicated.
At the Los Angeles Auto Show, Porsche will show the much-discussed compact SUV, the Audi Q5-based Macan. That’s the best Porsche could do, picture-wise.
Bowing to market realities, the topless 911 Turbo Cabriolet will also debut in sunny California.
Tokyo will witness the unveiling of the Panamera Turbo and Turbo S Executive models.
Guangzhou will host the Chinese premiere of the 918 Spyder super sportscar.
And to avoid globally mobile Porschephiles going to Canton instead of LA LA land, die 918 Spyder will also be premiered to the US public in Los Angeles.
But where will Porsche’s CEO Matthias Müller make an appearance? We shall find out. In any case, with 12 brands in Volkswagen’s empire, there is no shortage of CEOs, and they should be able to cover the awkwardly timed auto shows quite nicely.