Archives for 2010

A Green Detroit? No, a Guzzling One (SWWE)

Gas guzzlers - Picture courtesy savingadvice.com

WHEN President Obama announced in March 2009 that his administration would guide General Motors and Chrysler through a government-financed bankruptcy, he made it clear that the taxpayers’ $80 billion would buy nothing less than a sweeping transformation of the entire auto industry. [ There is more … ]

G.M.’s Electric Lemon (SWWE)

Electric Lemon - Picture courtesy hilaroad.com

Note: This op-ed disturbed GM a lot. Ed wrote it for the New York Times when he and I were at TTAC. While we were still talking, GM’s Selim Bingol complained to me that the story is unfair, and that a car can’t possibly be a lemon before it’s launched. I replied that I’m not the New York Times, and to complain there. Soon, there was no more talk.

GENERAL MOTORS introduced America to the Chevrolet Volt at the 2007 Detroit Auto Show as a low-slung concept car that would someday be the future of motorized transportation. It would go 40 miles on battery power alone, promised G.M., after which it would create its own electricity with a gas engine. Three and a half years — and one government-assisted bankruptcy later — G.M. is bringing a Volt to market that makes good on those two promises. The problem is, well, everything else.

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